121 with @AshlyLondon!

Hi everyone! The next blogger to be featured on The Creative Frontier is Fashion, Beauty & Lifestyle Blogger Ashly Rae! Read on to find out what inspired her to start her blog, and the beauty product she can't live without...


What's your name and where are you from?

Ashly, I am from Aberdeen up north in bonny Scotland.

Why did you want to start a blog?

To be honest I kind of started it by accident, I didn't really know what I was doing and found myself typing away about god knows what and here I am today!!

Where do you get your writing inspiration from?

Other blogs, magazines, shopping, what I have been up to.

What channels do you mainly use to promote your blog?

I love twitter, meeting and chatting to new people. Youtube is fab too.

What's your favourite high street clothing shop and why?

New Look because I find the prices are so great.

What's beauty product could you not live without?

My Arbonne intensive renewal serum, makes my face smoother than smooth.

Do you have any tips for someone looking to start a fashion/beauty/lifestyle blog like yours?

Just go for it. Be prepared to but in a lot of time and effort, it is not easy but in the end it is definitely worth it!!

Fashion, Beauty & Lifestyle Blogger
Web: www.ashlylondon.blogspot.com
Twitter: @ashlylondon

If you're a Scottish Blogger who'd like to be featured in the Creative Frontier then just drop me an email at melissa@247-design.co.uk!

121 with Rachael Tordraighen from @capturingbritain

I can't believe that we're into the month of April already - where has the year gone?? This month's interviewee is @capturingbritain co-creator Rachael who talks about her 'phongraphy' habit and why she started blogging...

What's your name and where are you from?
I'm Rachael Tordraighen @rachaeltor @rachaeltor2 on instagram and @rachaeltordraig on twitter and I'm originally from Yorkshire but have lived in the East Neuk of Fife for the past four years. Living near the sea and in a rural location with big skies and fantastic light were part of the reason I took an interest in 'phonography'. This grew to the point where I had a considerable amount of followers on instagram and with that to came the creation of @capturingbritain. The instagram community I co-created and moderate.

Why did you want to start a blog?
I enjoy writing. I do it in my regular job as a researcher but the tone is always very academic. I like sharing ideas and making people think about their actions.  I've always been interested in how people interact in a changing social landscape (My Masters thesis looked at this). That fascination continues to grow so it was obvious that I'd eventually start blogging on people and social networking with the scope that eventually I'll apply my talents to working in social media management.

Where do you get your writing inspiration from?
Conversations I have at random and people watching. People are full of ideas even if they don't realise it. I love people and people watching be that in the real world or even how they interact online - the things they post etc.

What would you say is the biggest misconception about a Community Managers job?
I think people don't realise the amount of time that goes into community management. To me it's like a labour of love. You also get a lot of feedback sometimes negative. You can't please everybody in the way that communities develop even if it's down to the font used on a post but i think it's key to remain my pleasant self. Any feedback is constructive. As @capturingbritain has grown and the interaction along with it I have had to recruit a team of moderators and 'manage' not only the page but them. In all fairness though as I like creativity and individuality there is no real regulation over what people post as long as it's relevant. 

Who is your favourite person to follow on Instagram?
That's a tough one to answer. @jimmybobbins @marcamachofebrel are among favourites - James has amazing BNW pics and Mar is diverse and posts from her phone often with little editing but still producing amazing captures.


Where would be your favourite place to photograph in Scotland?
I'd like to go to the Isles of Lewis and Harris if any one wants to take me :).

Do you have any tips for someone looking to start a blog similar to yours?
If you want to write just do it. Write just for you and if anyone else enjoys what you have to say it's a bonus.

Thanks Rachael!

If you're a Scottish blogger and would like to be featured on The Creative Frontier then drop me an email at melissa@247-design.co.uk 

Thanks, Melissa x

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121 with The Foodie Quine

As part of a new series on my blog I'm going to interview a different Scottish blogger every month to find out a bit about their blog, and their tips for people looking to start out blogging in their industry. I thought this would be a good way to build links with other bloggers in Scotland and to give readers a break from me nattering on! (please get in touch if you'd like to be featured)

*dramatic drumroll*....

The first blogger I'm interviewing is food blogger The Foodie Quine based in Aberdeen!

What's your name and where are you from?
I'm Claire Jessiman aka The Foodie Quine. Originally from The Black Isle and now living in a village to the south of Aberdeen. I've been blogging for almost two years. Married to Foodie Loon and have two bairns. One who is a complete mini foodie and the other is more of a chicken nuggets kinda gal.

What inspired the name of your blog?
My blog is called Foodie Quine because that's exactly what what I am! Foodie - foody, [ˈfu:di] Someone greatly (even excessively) interested in the preparation and consumption of good food.  Epicure, Gastronome, Gourmet, Bon Vivant  
Quine - quean (Scottish Doric dialect ) a young woman, girl or daughter. A female person from Aberdeen/shire

Why did you start food blogging in the first place?
I started blogging because it was suggested by some that I should share my ongoing adventures in food on the interweb. Bet they wish they'd kept their mouths shut now. The blog has brought me some fantastic opportunities and I've met some great people along the way. As a result of it I'm now a Freelance Foodie doing cookery demonstrations, foraging events, food education, community cookery classes, consultancy, radio and more. 

Where do you get your ideas for blog posts?
Food is all around us every day so inspiration is everywhere. I blog about events I attend, dishes I cook, places we visit and dates on the foodie calendar. I'm passionate about promoting the fantastic natural larder we have in Scotland and championing local farmers and producers. Blogger link ups and challenges are also great fun where time allows and I'm happy to undertake product reviews if anyone is nice enough to send me a food parcel.

What food item do you always have in your fridge? 

Cheese. See below...

If you could only eat one food for the rest of your life what would it be? 

That's a really tricky one. I'm going to turn it around and nominate the the food that I couldn't live without and that would be Cheese. I'm a huge fan of it. I had an amazing Cake of Cheese for my 40th Birthday Party. Can I have a drink too? Make mine a G&T.

Do you have any tips for people looking to get into the world of food blogging?
Don't go into it for what you think you can get out of it. 
Be yourself. 
Share your passion. 
Find your voice. 
Keep your integrity. 
Stick at it. Even if you think it's only your Mum reading. 

Blog www.foodiequine.co.uk
Facebook www.facebook.com/FoodieQuine
Twitter @foodiequine

Thank you very much to Claire (The Foodie Quine) for taking part and answering my questions. Best of luck with your blog in the future and I must admit I'm very jealous of your Cake of Cheese!

As I said I'm looking for more Scottish bloggers to interview, if you're interested please send me an email! :)

Thanks, Melissa x

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Going viral: what makes people share content via social media?

I've noticed recently that everyone seems to be talking about making content 'go viral', as if there is a magic lever you can pull that will...*poof!* make your content spread like wildfire across the internet. Unfortunately, there isn't a magic formula or 'Viral content for Dummies' book out there (actually is there? must check amazon) and if there was I'm sure Zuckerberg would have tried to buy it for oh let's say, 13 billion by now?

Content goes 'viral' when it is shared in quick succession by a large group of people, then their friends share it, and their friends....and their friends...and their - you get the picture!

Although there isn't a sure fire way to tell which content will be widely shared or not, I've had a think about it and I think there are things that a piece of content should do, or make people feel to allow it to be worthy of a share/RT in their opinion. 


Shock people

Shocking content can be something that surprises them, baffles them or just simply makes them sharply intake breath then let out an "Ohmigoddddddd" "Can you believe this??" "This is crazy!"

Content like this is most likely to be created organically (happen on it's own) but if you can be there to capture moments on video or camera then you're onto a winner. Just like the CCTV camera that caught this bear scoping out unsuspecting Scottish couple Bob & Irene in California...

Make them laugh

From what I've seen, positive content tends to get shared more than negative content online and what better way to make someone feel positive than to make them laugh? Funny content might not be for everyone, depending on what industry you're in - but for the majority of businesses I'd say it's a good idea to let your metaphorical hair down and test the comedy waters*.

* Good writers/content producers essential. You don't want to seem too try-hard and be like the weird uncle at a family party cracking out the obscure jokes that nobody gets. 

Making me chuckle recently is the Cadbury Creme Egg Facebook page...

Activate their FOMO (Fear of missing out)

"Have you seen this???"

Us humanoids are naturally curious and when we hear whisperings of something that's going on in the internet, we're more than likely to seek it out so we can see it/watch it and be able to join in the conversations with everyone else. We'll also then feel inclined to share the content to show that we're part of the gang. 

It also helps if the content is hard to find or even banned. When someone tells you NOT to think of a black cat, what do you think about? And when someone tells you that no matter what, you must NOT look inside the box - what can't you stop thinking about doing? ...and when you hear that something is banned on the internet then by-jolly you're going to find it! 

Admit it...you searched for Scarlett Johansson's banned superbowl ad didn't you? (along with about 13 million other viewers)

Relate to them

My Facebook, Twitter and Instagram feeds are becoming overrun with the relate-able graphics known as memes. People seem almost unable to control themselves when it comes to sharing these graphics, as they allow them to show that they relate with the content in an 'I agree with that', 'I do that too!' way without having to actually say it. Take this one for example, you're having a crappy day and don't really want to be seen to be moaning about it... just click 'share' show that you concur with the populous in 'Monday hating' without coming across as too negative or a bit of a grumpy guts.

Connect emotionally 

Content that connects emotionally with someone is always going to perform well as it's another way for people to relate to the content. By 'connect emotionally' I mean content that has been produced with a certain mood or feeling in mind that will elicit emotions from people or mirror what they are already feeling which will in turn lead them to engage with, or share the content. On the most basic levels, this could be split into four categories:

Happy - share because the content makes you feel good, laugh, feel positive vibes.
Supportive/Proud - share to show your support for a cause, person or organisation.
Sad - share to raise awareness of a cause, event, show you empathise.  
Angry - share to get reaction, generate conversation, protest.



Give them useful information

Lastly, people will be inclined to share content they feel will be useful to others - such as an interesting article, informative graphic or demonstrative video. If you know your business/industry then this type of content should be one of the most accessible to produce. Work in beauty? produce make-up tutorial videos using your products. Work in DIY? produce an info-graphic on how to tile a bathroom (can you tell I don't do DIY??)

Just think, how can you teach people something new?



I'd love to hear any of your thoughts on why you share content, or if you've found any good examples of viral content you couldn't resist sharing!


Thanks for reading, Melissa x


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Happy Birthday Vine!

One year ago Twitter gave birth to a beautiful baby....6-second video sharing platform - formally known as Vine. Since launching last January, Vine has acquired over 40 million users (August 2013) - although they are very tight lipped about how many of these are actually active and producing vines. 

In case you haven't  used Vine before, it's a feed-style channel that lets users create 6 second video clips (Vines) that loop when played back until the viewer pauses or scrolls down their feed to the next video. Like Facebook / Instagram you can 'like' and 'comment' on videos, and also 're-vine' to share the video on your profile. The 're-vine' feature is the little button behind many Vines going viral & users becoming 'Vine Stars' and accumulating millions of followers in a matter of days. 

I've had the app downloaded on my phone for a while now, and I mainly use it to scroll through my feed and watch Vines from users I follow - I seem to have a penchant for comedy/humorous ones! In fact, I think the comedy Vines make the best use of the platform (who knew 6 seconds could be so funny?) and make me the most interested to see what happens next? Famous comedians doing live vine-gigs? 

I haven't ventured into actually creating a vine yet - I think this might be because all the vines/users I see are so funny that I feel a bit intimidated about creating one? I wonder if other people feel this way as I've read suggestions that although the platform has over 40 million users - it's only a small number of these 'stars' that are actually creating vines...

Anyway, it's a typical Scottish morning with a steady stream of horizontal rain and snow so here are some of my favourite Vines that have literally made me LOL to cheer us up and shoo away the January blues :) 





















I think aussie godzilla is my favourite :) 

Thanks for reading, Melissa x

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How to write better tweets - some quick tips!

I don't know about you, but I mostly use Twitter on my phone and hardly ever log into the actual website. When I'm scrolling through my timeline of tweets I start at the most recent and go right back until I see the last tweet I read - skimming past most of them and only focusing on a few that grab my attention and actually clicking the link on even fewer of them. This got me thinking about why certain tweets stood out more than others, and what about them made me want to engage with them - may this be replying, RT'ing, clicking through...yadda yadda!

From investigating my timeline, and what I've picked up from working in Social Media over the past two years I've thought up some quick tips you can use to write better tweets that are really easy to implement and should help your tweets stand out in the ever-changing twitter timeline!

• Use images! As Twitter now allows you to automatically see a preview of images in your timeline you should include images to make your tweets stand out, enhance your message and generally make them appear more attractive to users. A rectangle format of around 600 x 300px should work best for this!

• Keep tweets to around 120 characters or less so that users can RT your tweets without cutting the end off, pretty much. Writing shorter snappier tweets will also encourage you to use smarter language to make your point - a wee trip to thesaurus never hurts!

• Use clear Call To Actions (CTAs) -  What do you want your reader to do? If you have a specific link you want them to click then I've found that using clear & simple CTAs will drive clicks. Such as: Click here to....., Find out more....., Enter here......

• Keep links separate - When you add an image and another link to a tweet the image link will automatically be added to the end. To save users getting confused as to what they should click, try and add the other URL link nearer the start of the tweet.

• Shorten your URLs - talking about links, nobody likes to see a huge screed of text as a link so make the best use of your 140 characters and shorten your URLs using a service like bit.ly - you can even use this to track click throughs. 

• Use relevant hashtags - Don't go overboard or use them just for the sake of it. I mainly use hashtags to link up tweets & join in the conversation with a specific event, TV programme or film - or if I'm feeling particularly devilish I use them to convey the feeling/mood of the tweet that you can't really form into a sentence, like #exciting #BringItOn (does that make sense?)

• Talk to people -  and attract their attention by writing as if you are actually talking to them. This is as easy as using words like you (The top make-up looks you should try this Spring: [link]), and asking rhetorical or actual questions. (if you want to start a conversation with users or get their opinion on something)

• Tweet at the right time - there's no point tweeting if nobody is going to be around to read it. I've seen loads of reports on 'the best time to tweet' but I don't think there is a hard and fast solution for everyone that if you tweet at 9.06am you'll get 1 million zillion RT's. I think that, depending on your audience, it's fairly obvious when most people will be online scrolling through their tweets. 7am-9am: during the morning commute, 12pm - 2pm: Lunchtime and an obligatory phone check, 5pm - 6.30pm: hometime (woohoo!) 10pm-11pm: bed time and one last glance to check you haven't missed anything! .......and yes, that is pretty much a rough timeline of a day in my life :) 

Do you have any tips for writing more engaging tweets? Comment below! 

Thanks for reading, Melissa x

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A - Z of Social Media in 2013!

2013 has been a ground breaking year for Social Media: records have been broken; billion dollar offers have been made (and refused) and new standards have been set for 2014 and beyond. We've seen users from across the world uniting in the face of tradegy & loss, and over 8 million people tuned in to watch Felix Baumgartner make that death defying jump.....even the Oxford Dictionary got on board, with everyone's favourite photo the 'Selfie' being named the Word of the Year. 

There are a number of top/the best/coolest 'Social Media in 2013' lists flying around just now, so I thought I'd pull together some of the most interesting elements into the A - Z of Social Media in 2013. (which seemed like a good idea until I got to X....) 

In a bid to overcome the decline in album sales through streaming sites like Spotify and Deezer, Beyonce surprised fans on December 13th by announcing on her Instagram channel that she was releasing a Visual Album of 14 songs and 17 videos on itunes. The album was sold as one continuous piece of music & video, meaning fans couldn't download individual tracks - however, this didn't appear to scupper the desire with 80,000 copies selling within the first 3 hours and 365,000 copies sold by the end of Day 1. 



In 2013 San Francisco, the Make-A-Wish Foundation and Social Media users across the world came together to help BatKid (aka Miles Scott) superhero dreams come true. Miles is in remission from Leukemia and had always dreamed of fighting crime in Gotham and driving the Batmobile - and for one day this was made possible! Over 11,000 volunteers and citizens lined the Streets of San Francisco taking photos, blogging and tweeting - resulting in an explosion of the use of #SFBatkid and @SFbatKid online.

#FollowFriday RT @SFWish: Here he comes!!!! #SFBatkid pic.twitter.com/pMn3gRHcLo
— Barack Obama (@BarackObama) November 15, 2013

In 2013 we seen Social Media go to infinity and beyond thanks to Canadian astronaut Commander Chris Hadfield. From aboard the International Space Station he took photos, vlogged, tweeted and also recorded his famous rendition of Bowie's 'Space Oddity' - for the first time giving earth-dwellers a fascinating inside look at what really goes on 220 miles up!




In February 2013 a strange phenomenon swept across the internet in a flurry of onesies, masks and questionable dance moves. The Original DO THE HARLEM SHAKE video was uploaded and subsequently replicated by thousands of users - with a number of notable organisations getting involved like NASA, the Norwegian Army and the Miami HEAT NBA team. 

E News! had a real EEEK moment when they used a photo of the wrong 'Ian Watkins' in their article about the Welsh rock band Lostprophets and their lead singer's guilty plea. They actually used a photo of 'H' from Steps who is now taking legal action against the US website, who have been said to 'deeply regret' the mistake. It just goes to show that you need to be a bit more careful when using Google Images to identify someone unless you want another case of mistaken identity...(Nelson Mandela and Morgan Freeman?)









At the end of November news of the Fast & Furious film series actor Paul Walker and his friend Roger Rodas' untimely death in a car accident became one of the most talked about moments of the year on Twitter. Hundreds of thousands of fans, fellow actors and organisations took to the social networking site to express their grief and offer consolation. The tweet from Paul's management was one of the most responded to tweets from the entire year, with almost 400,000 RTs.

It's with a heavy heart that we must confirm Paul Walker passed away today in a tragic car accident...MORE: http://t.co/9hDuJMH99M - #TeamPW
— Paul Walker (@RealPaulWalker) December 1, 2013

Beware what you post on your Facebook page, Big Brother is watching you....or they are trying to! In the summer Facebook published its Global Government Requests Report for the first 6 months of 2013 which showed that during this time period the U.S Government made the most requests for information on Facebook users, with 11-12K total requests on over 21K individual users & accounts. Apart from the U.S other top Governments requesting data were the UK, India, Germany, Italy and France. 

Another event of the summer was the introduction #Hashtags to Facebook - to the dismay of many users. A hashtag is a word superseded by a # - thus turning the word into a clickable link to all other posts using this hashtag. Originally used on Twitter, hashtags are now becoming globally used across multiple social networking sites like Pinterest, Instagram and Vine - and are being integrated into TV, film and print to create fully linked-up marketing campaigns. 






2013 was a busy year for Instagram - the photo sharing platform that makes our photos look so much cooler. In April the platform was bought by Facebook for $1bn and in June it launched its video sharing feature which lets users take 15 second videos & apply filters to them. This new feature appeared to rival Twitter's 'Vine' which saw a 40% drop in video shares in June. 

Introducing Video on Instagram from Instagram on Vimeo.


Cuppa Jo? Listen up caffeine lovers, in October Starbucks launched #TweetaCoffee - this allows you to gift a friend a $5 Starbucks gift card with just a tweet! Simply link up your account then tweet @Tweetacoffee to [your friends handle] and add personal message if you like - they are then sent a link to their e-giftcard! Nothing says I love you like a Caramel Macchiato, right? It'll be interesting to see how other retailers use this functionality in the year ahead.















Kerching! On the 7th of November Twitter entered the Stock Market under the name of 'TWTR' with stocks selling at $45.10, or 73 percent above its $26 IPO price. This opening price valued Twitter at $31 Billion. 








Glee actress and singer Lea Michelle's tweet with a photo and her late boyfriend Cory Monteith was one the most retweeted post on Twitter in 2013 with fans showing their support through just under 400,000 RTs. 

Thank you all for helping me through this time with your enormous love & support. Cory will forever be in my heart. pic.twitter.com/XVlZnh9vOc
— Lea Michele (@msleamichele) July 29, 2013

On 15 April the Boston Marathon finish line was hit by two bombs in quick succession. Journalists and members of the public took to Twitter to spread news of the event, with the first tweet being sent seconds after the event happened. Talk of the tragedy continued to dominate Twitter throughout the week with keywords Boston, #bostonstrong, Boston Marathon and #prayforboston being used millions of times throughout the week. (Boston used around 6 million times on the 15th alone) The Boston Police Department even used Twitter to try and identify the suspects showing how live-tweeting and two way conversation through Twitter is shaping how the public find out about, and talk about events globally in real time. 




No, that's what Snapchat said to Facebook when they offered to buy the platform for 3 Billion in November. It's thought that Zuckerberg made the offer to try and engage with the younger users who are now shying away from Facebook (probably because their parents and great aunties keep commenting on every thing they do) and are now flocking to other platforms like Snapchat in their millions - 26 million in the U.S alone apparently. I think that although Snapchat is very popular right now, it may experience a decline due to the new Instagram Direct and the ability for users to share photos privately with their family and friends. 

Oreo's timely tweet at the Superbowl on February 3rd showed how explosive a reaction can be seen when brands create timely and relevant content. The post has received over 15 thousand retweets to date and should get other brands thinking about upcoming events relevant to their industry or audience and how they should be 'on the ball' and ready to create relevant content if anything interesting/unusual/funny happens (even just the lights going out!)

Power out? No problem. pic.twitter.com/dnQ7pOgC
— Oreo Cookie (@Oreo) February 4, 2013

In June Facebook started to roll out the ability for users to comment on wall posts with Photos. This small piece of functionality goes a long way in allowing users to be more creative with their replies, and gives brands a whole new functionality for running competitions - like the Glasgow 2014 Commonwealth Games have done here to engage with users in a fun way and allow them to show their excitement for the Games. 


In 2013 the Queen's 'The British Monarchy' Facebook page reached over 1 million likes. 

The world also went mad for the #RoyalBaby - Prince George. From 7.37am on 22 July when +Clarence House confirmed the birth on Twitter a frenzy ensued which saw over 2 million mentions of the birth, and #RoyalBaby being used just under 1 million times by excited well wishers. Tweets peaked at 25,300 per minute at 8.37pm - no doubt during the evening news!

2013 saw the Oxford Dictionary take notice of Social Media with Selfie being named the 'Word of the Year'. A number of users took to Twitter and Instagram to share their #selfies during the day of the announcement, and a couple of brands got involved too like the Nando's cockerel and Clyde the mascot for the Commonwealth Games in Glasgow. 

#selfie :) pic.twitter.com/fL4DCE0J2O
— Clyde (@Clyde2014) November 19, 2013

After Typhoon Haiyan (Yolanda) hit the Phillipines in November a call for help went out, predominately through social media. Twitter was used to share information about the storm with over 6.1 million mentions of "Typhoon", “Philippines,” “Haiyan” and “Yolanda” from the 7th - 15th November. As people started talking about the disaster it became clear that most people wanted to help in some way. Celebrities such as Justin Beiber and Harry Styles urged their followers to donate to relief operations, around 5,000 people took #unselfies to share information about donating and Google's crisis map showed a crowdsourced view of evacuation centers, crisis areas, and relief drop zone areas.

What if our selfies were unselfish? We love #unselfie - here's ours! HT @mashable http://t.co/mqXgFqaSkQ #Haiyan pic.twitter.com/nEzUUJtw8M
— UNICEF (@UNICEF) November 15, 2013

U decide! For the first time ever in 2013 Twitter partnered with TIME to vote on the 'Person of the year' using #TIMEPOY. Whilst the final decision still lay with TIME editors, Twitter users could vote on who they thought most affected the news of our lives over the past year to help the editors make their choice. Miley Cyrus was leading the way until December 2nd, but was pipped to the post when Pope Francis was announced as the honoree. 

Twitter launched its innovative micro-video platform 'Vine' in January 2013 which allows users to share 6 second video clips with the addition of hashtags. Users can 'start and stop' filming by touching the screen allowing the production of stop-motion video, humorous comedy sketches and mini dramas! Vine was the most fourth most downloaded free app in the appstore in 2013 showing that the micro trend (Sending snapschats for seconds, 6 & 15 second video clips) is getting bigger, so to speak.


TWerk it! Miley Cyrus shocked the world with her performance at the MTV VMAs and it certainly got people talking: 306,000 of them per minute in fact! Tweets were mostly positive on Sunday night (#votemiley: 28K, sexy: 18K mentions) during the performance but come Monday morning things had turned a bit nasty.(bitch:20K, bad: 52K, hate: 40K metions) Is all publicity good publicity? Hmmm. 

Smilers! My VMA performance had 306.000 tweets per minute. That's more than the blackout or Superbowl! #fact.
— Miley Ray Cyrus (@MileyCyrus) August 26, 2013

In 2013 the #1 Top Trending video on YouTube was The Fox (What does the Fox say?) The video has over 317 million views.




On 19 June 2013 over 8 million people tuned into YouTube to watch Felix Baumgartner's supersonic freefall from 128K. This meant the Red Bull Stratos broke the record for the most concurrent liveview views ever!







There wasn't a Z-lister in sight at the 85th Annual Academy Awards held in L.A in February 2013. The #Oscars generated a record breaking 8.9 million tweets with 2.1 million coming in during the Red Carpet, and 6.8 million from the awards ceremony. The most talked about events during the night were 'Argo awarded Best Picture' (85,300 tweets per minute), 'Adele performing Skyfall' (82,300 tweets per minute) and not forgetting Jennifer Lawrence's dress! 

Thanks for reading! Here's to another exciting year for Social Media in 2014. 

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